Distribution Transformation

Increase in Sales is directly related to the distribution spread in geographies of India. The companies therefore need to expand their footprint to maintain with the pace of growth in the market... this is all about planned expansion.

The growth formula would need to upgrade capability of the Organization to enable higher Sales Productivity, Penetration and Visibility. Success is about changing the narrative of engagement with the Market on ground with a clear defined goals and objectives of distribution reach and hand holding the team to gain leadership position.